Adidas and Manchester United today present the new 2020/21 season third kit, introducing a visually distinctive design, inspired by striped jerseys from the club’s history.
From United’s first striped kit over 100 years ago, to the eye-catching designs of the 1970s and 80s, the latest release aims to provide a fresh update to tradition, while delivering a vibrant new print.
To create this new design, adidas re-drew, hacked and re-imagined combined elements from various jerseys throughout the club’s long history to create a bold new pattern. Utilising United’s iconic club colours of red, white and black, the kit is an original story with a modern update.
The result is surprising, unexpected and demonstrates a continued ambition to push the boundaries of shirt design.
The release of the new third shirt follows the launches of the new home kit, which celebrates the club’s DNA with an imprint of “MANCHESTER UNITED” running through the shirt, and an away jersey which pays homage to the club’s famous travelling away support.
Manchester United’s relationship with all-over stripes goes back to the team’s first year at its home in Old Trafford, when the team wore a classic blue-and-white striped shirt as the alternative kit. The collar on this new jersey features a ‘110 years of stripes’ sign-off, signifying the history of the club’s jerseys.
Most memorably, adidas brought disruptive jersey graphics into the world of football at the end of the 1980s, causing a visual revolution in shirt design. It is these graphics, and the spirit of bringing a new approach and innovation to the field, that inspired the design of the 2020/21 third kit launched today.
While the team will take to the field wearing the jersey with accompanying white shorts and white socks, there will also be shorts and socks with the same pattern as the shirt, available for fans to buy.
The kit is available today exclusively at adidas.com/football, adidas stores, and official club stores including online at United Direct.
A wider release with select retailers will be available from 15 September 2020.
Honoured to be one of the first to receive this #NEWKITALERT #READYFORTHENOISE @ManUtd 🖤🤍 pic.twitter.com/hlabYXMEeu
— Burna Boy (@burnaboy) September 8, 2020
🗣 Never ignored.
Take to the streets in our new @adidasfootball third shirt, available now ⬇️#MUFC x #ReadyForSport
— Manchester United (@ManUtd) September 8, 2020
This article was previously published on ManUtd.com